Winery and Alcohol Retailer
Amcea worked with a winery to develop and launch a new business model that better fit the needs of its local customers. We also worked with their brick-and-mortar retail shop to develop new strategies to promote its products and promotions.
Results
160% Revenue Growth
Working with our client's store customer base, we redefined its ideal buyers’ personas and developed a new pricing and promotional structure. Following our plan of action, our client increased its revenue by 160% within 2 years.
45% Winery Visitation Growth
Working with the winery’s current customer base, we developed a niche activities to provide guest with a more luxury experience.
45% Cost Savings
We helped our client develop new promotional strategies that aligned with their customer's values. This allowed them to reduce their typical promotional expenses by 45%.
Exceeded Sales Goals by 47%
With data collected from both the winery and retail store, we helped our client develop a new product line that focused on meeting the demands of the consumer.