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Winery and Alcohol Retailer

Amcea worked with a winery to develop and launch a new business model that better fit the needs of its local customers. We also worked with their brick-and-mortar retail shop to develop new strategies to promote its products and promotions.

Results

160% Revenue Growth

Working with our client's store customer base, we redefined its ideal buyers’ personas and developed a new pricing and promotional structure. Following our plan of action, our client increased its revenue by 160% within 2 years.

45% Winery Visitation Growth

Working with the winery’s current customer base, we developed a niche activities to provide guest with a more luxury experience.

45% Cost Savings

We helped our client develop new promotional strategies that aligned with their customer's values. This allowed them to reduce their typical promotional expenses by 45%. 

Exceeded Sales Goals by 47%

With data collected from both the winery and retail store, we helped our client develop a new product line that focused on meeting the demands of the consumer.

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